Service // Brand film production
Brand films, made for ambitious brands.
Brand film production in Durban — long-form brand storytelling for ambitious South African companies. Cinematic, considered, built to represent your brand.
01 / Overview
Brand film production Durban brands commission when the brief deserves more than a TVC. Our brand film production Durban team produces cinematic brand stories — 60 seconds to 10 minutes — for marketing teams, agencies and founder-led businesses who need film that builds the brand for years, not weeks. Every brand film starts with a treatment, ends with a graded broadcast-spec master, and lives across web, social, paid, sales and retail.
02 / What it is
Longer than a commercial. Shorter than a documentary.
Brand films are typically 60 seconds to five minutes. They’re built around real people, real story and real craft. Unlike a TVC, they’re not selling a product directly — they’re building affinity with the brand itself.
03 / When you need one
Six reasons a brand commissions a film.
01
Launch or reposition
Launching a new company or repositioning an existing one.
02
Conference opener
Opening a conference, AGM or investor event.
03
Capital & markets
Raising capital or entering a new market.
04
Employer brand
Recruiting senior talent or building an employer brand.
05
Homepage anchor
Anchoring your website homepage with a single hero film.
06
Milestone
Celebrating a milestone — 10 years, 25 years, a new chapter.
04 / Sound
Mixed to every loudness standard.
Each one begins with a conversation — what the brand is, what it wants to be understood as, who it's speaking to, and what emotional register is honest to the company. From there, we develop the treatment, the visual language, the score direction and the shot list. Brand films live and die on authenticity. The cinematography can be beautiful, the score can be right, but if the story doesn't ring true, the film fails. We scope every project to protect the story first.
05 / Process & timelines
Six to ten weeks, brief to delivery.
The process has five stages: discovery, treatment, pre-production, production, post-production. Each has clear review points so nothing gets finalised without your sign-off.
01
Discovery
02
Treatment
03
Pre-production
04
Production
05
Post-production
06 / Recent brand films
Selected case studies.
Why us
What goes into brand film production Durban at the level a national or international brand expects? A treatment that earns the budget. A director with a coherent visual point of view. A DOP who can shoot it and a post production Durban team who can finish it. Music licensing and rights. And a delivery ladder that covers everything from the TVC production Durban cut-down to the 9:16 social edits. See Cannes Lions Brand Film category, The Drum and Marklives for industry benchmarks.
Start your brand film.
Tell us about the brand and what you want the film to achieve. We'll respond with a creative direction and a production quote inside one week.
BRIEF A BRAND FILM QUOTE →